Search Engine Optimisation Tips For Google Top Ranking
What Your Customer's Looking For?
Think about the actual words that your customers may type into the search box in order to find your website. Then check how popular these words are with an SEO keyword tool, such as the free one supplied by Google. One of the quickest and easiest ways to achieve good SEO is with good keyword selection. Then all you need to do is include your SEO keywords in your website content.
Create Appropriate Content
You should put good quality content on your website that won't go out-of-date in a few weeks or months is an easy way to boost search engine optimization. By making the content you use useful now and in the future you won't need to remove it and replace it over and over again - you can simply add to it on a regular basis.
A website with very poor content or very little content is an SEO no-no if you want good search engine rankings so get your typing head on and create some content that people will be glad to read now and in few years' time.
Google loves links - but only when the links are genuine and they link to and from other trusted sites. You run the risk of blacklisting your website and ruining a good SEO campaign by either purchasing links or blogging on unrelated sites and linking back to your site. This is broad topic and there are many of SEO techniques available so don’t miss this feature.
Do Guest Blogging
As we already mentioned, Google loves links so the more quality websites you can create guest blog posts for the better your SEO campaign will be. Make sure that the guest blogs all link back to your website and that they are relevant to the subject of your website. You should also make sure the content is top quality so that readers want to follow the link you provide.
Use an Informative Video
Videos with backlinks to your website are another great SEO tool. Businesses can make a short video explaining what they do, who they are etc.; vendors can demonstrate their products if appropriate. Additionally you can distribute your video over multiple platforms then watch as your Google rank increases.
Update Your Website frequently
If you can add content to your website on a daily or bi-daily basis, Google and the other big search engines start to recognize your site as an leading web site. By changing your choice of SEO keywords on a regular basis as well you will begin to rank highly for a good selection of keywords and eventually the majority of keywords related to your site's topic (or your business) will get your website noticed and ranked among the leading sites.
Hire blog writer
If you don't have time to create new SEO oriented blogs on a daily basis, hire a blog writer to do it for you. On-going content creation is one of the easiest SEO techniques to master and one that will improve your Google rank over time.
Importance Of Your Article Titles
A lot of search engine spiders/bots initially read the first few lines of a webpage to determine the topic of the content. If you can include your top-ranking keywords in the title of whatever you're writing, it will help your site's SEO no end.
Avoid Flash-based Websites
Flash websites look stylish and expensive, but they don't fit well with Google or your SEO efforts. It takes a number of sophisticated tricks to make Google notice Flash websites and so it makes more sense to use another platform, if you want to improve your rankings.
Use Article Submission Sites
Article submission sites are a great SEO tool as they distribute a single article written by you to hundreds of article directories with the aim of getting it published and noticed. The articles you submit can be published for free but any websites that choose to publish it have to include your bio and a link back to your website. Most article submission sites do charge for the service, but they can cut months off your SEO campaign.
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